HubSpot

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« HubSpot's customer platform includes all the marketing, sales, customer service, and CRM software you need to grow your business. »
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About Us

HubSpot’s company and culture are a lot like our product. They’re crafted, not cobbled, for a delightful experience.
grow-better

Our Mission: Helping Millions of Organizations Grow Better

We believe not just in growing bigger, but in growing better. And growing better means aligning the success of your own business with the success of your customers. Win-win!
Rangan-Halligan

Our Story

In 2004, fellow MIT graduate students Brian Halligan and Dharmesh Shah noticed a major shift in the way people shop and purchase products. Buyers didn’t want to be interrupted by ads, they wanted helpful information. In 2006, they founded HubSpot to help companies use that shift to grow better with inbound marketing.

Along the way, HubSpot expanded beyond marketing into a crafted, not cobbled suite of products that create the frictionless customer experience that buyers expect today. Expertly led by CEO Yamini Rangan, HubSpot uses its agentic customer platform built on an AI-powered Smart CRM to help millions of scaling organizations grow better.

HubSpot Products

Each product in HubSpot’s customer platform is connected to the same underlying Smart CRM database. Although our products are powerful on their own, the real magic happens when you use them together.

  • Marketing Hub

    Marketing automation software to help you generate leads and automate marketing that drives growth.
  • Sales Hub

    Powerful sales software to help teams close more deals, deepen relationships, and manage their pipeline more effectively.
  • Service Hub

    Customer service management software to help you connect with customers, exceed expectations, and turn them into promoters who grow your business.
  • Content Hub

    AI-powered content marketing software that helps marketers create and manage content that fuels the entire customer journey.
  • Data Hub

    Transform scattered data into actionable intelligence with AI-powered data management.
  • Commerce Hub

    B2B commerce software designed to help you streamline your opportunity-to-revenue process so you get paid faster, increase revenue, and save time.